Tag: fashion film director

After Party Interview

By Bylinegmcd on

After Party Interview

Earlier this year I found this clip of our after party interview at the La Jolla International Fashion Film Festival. I’m with cinematographer Roberto Correa and we’re talking about our film, The Selfie That Changed The World. I remember doing it but forgot all about it until I stumbled upon it.

Where you drunk during the interview?

Even though this interview took place at the after party around 1am at The Lot, a bar and restaurant in La Jolla, and I appear to forget what I did on the film near the beginning of the video, I assure you I was very lucid.

We had a very good time at the festival and our film got a great response. The film is a fashion comedy that takes a peek inside the mind of a selfie addict. It was nominated for Best Creative Direction and Best Narration. The actor, Brandon Bernath, got nominated for Best Actor in CinéFashion Film Awards put on by Cinémoi.

festival best creative direction la jolla international fashion film
Brandon Bernath, nominated for Best Actor in the CinéFashionFilm Awards

You can watch a clip of Roberto and I introducing the film at the festival on the Fashion Film Network‘s vimeo channel and read about it in our post here.

Related article: we won Best Comedy Film and Audience Choice Award.

The best moment of the festival

The best moment of the festival for me was when another filmmaker came up to me and said because of the film, no one was taking any selfies after the screening. Yes! The film had some kind of affect.

It felt good to get a strong reaction like that with the film. Not to mention, selfies are to photography what McDonald’s is to food so the stopping of selfie taking was a good thing and I feel I made the world a better place if only for a short time.

Related: the shortest horror movie in the world.

Needless to say, the self-imposed selfie ban didn’t last long and people were back to snapping selfies later on. But it was nice while it lasted.

Read more in our blog post about us at the La Jolla International Fashion Film Festival.

Need a break? Of course you do! Take 1.5 minutes and watch No Words, a video poem. A short film about nature and our neglect of it.

pretty blonde woman in sunglasses in comedic fashion film
Christine Wood in The Selfie That Changed The World

Fashion Film Director Greg McDonald at La Jolla Fashion Film Festival

By Bylinegmcd on

Fashion Film Director Greg McDonald at La Jolla Fashion Film Festival

I just found this clip of fashion film director Greg McDonald and cinematographer Roberto Correa introducing the fashion comedy film, The Selfie That Changed The World at the La Jolla International Fashion Film Festival in 2017. (I only refer to myself in this paragraph in the 3rd person for SEO reasons. My ego isn’t really that big.)

The film was nominated for Best Creative Direction and Best Narration.

Watch the clip on the Fashion Film Network‘s vimeo channel.

This is the first time I had seen the clip. I knew they were filming the introductions and I meant to look for it shortly after the event and then I forgot all about it.

The La Jolla Fashion Festival is really a great time and unlike many other festivals, they actually like filmmakers! ha! It may sound odd if you’re not familiar with them, but many festivals treat filmmakers like leeches. Seriously. Like necessary evils they have to endure to put on their festival. But we need them and they need us so we get along just like any other normal dysfunctional family in America.

Greg the gringo

Of course, during the introduction of the film I pronounced Roberto’s last name like a gringo and he promptly corrected me. I took Spanish in the 8th grade but apparently not much took. So I appreciated the help. I returned the favor and helped him out by offering him proper microphone holding technique.

We’re taking our act on the road!

I think the most fun was the reaction to our introduction, that is, other than the reaction to the film itself, of course. Was that one person came up to us after the screening and asked where we perform. He thought Roberto and I were a 2-person comedy act. Now that’s comedy!

But I don’t know, I think maybe we should hit the road. Might pay better than independent filmmaking. It’s good to have a back up plan.

Related: the shortest horror movie in the world.

fashion film director Greg Mcdonald at La Jolla Festival and Roberto Correa

Another clip I just came across was of a quick interview of Roberto and I at the after party after the screening at The Lot. I think it was about 1am or so when we did the interview and we’re remarkably lucid.

Watch that interview clip with fashion film director Greg McDonald and cinematographer Roberto Correa on the Fashion Film Network’s vimeo channel.

What about film? Where can I see it? You can watch it on Gate5’s site, The Selfie That Changed The World.

Beauty And The Beach

By Bylinegmcd on

Beauty And The Beach

woman in a pretty dress stands on the beach in the eco fashion film, Beauty And The Beach

Beauty And The Beach will be screening in the F3: Frankly Film Festival in Ohio and in the Berlin Flash Film Festival!

What is an eco-fashion film?

The film is an eco-fashion film. Say what? That’s right, I said it. It’s an eco-fashion film. The subject matter is about the environment and its degradation and what is happening in our oceans and on our beaches and it features fashion too.

It’s about a woman who takes a walk on the beach and discovers the new normal. It was pretty much improvised between the actress, Hayley Pendergrass, the makeup artist Thirati K and myself. We had a general idea of what we wanted to do and when we got to the beach, we shaped the story around what we found on the beach and what was available to us.

Did you have a script or was it improvised?

The key for me is to do as much planning as I can before a shoot but then to stay open to what’s in front of me on the day of the shoot. The film you wind up with is what you shoot on the day, not what you have in your head beforehand.

If you’re open to ideas while shooting then you can incorporate changes based on what you have available on the day of the shoot to tell the story better. But you must do your work beforehand. Having a firm grasp on the theme and what you’re trying to say gives you the spine to hang everything off of so you’re not blowing in the wind not knowing where you’re going.

If you hold on to your preconceived ideas and are not open to what’s in front of your face while shooting, you’re missing opportunities to make the story better.

We wanted to keep Beauty and the Beach very short and we did – it’s one minute long. It’s a bit of a challenge telling a story in such a short amount of time but I’m happy with the result. Although, I’m not happy about the subject matter. It was quite disgusting seeing the amount of trash on the beach. I would’ve much preferred to not have it there and being forced to come up with a story about something else.

Check out a behind the scenes of director Greg McDonald shooting Hayley on his instagram post.

About Gate5, a video production company in Los Angeles

Gate5 is a full service video production company in Los Angeles. We’re a one-stop shop video agency that provides everything from concept development to delivery or any part in between. We produce branded films, promotional videos, product demo tutorials, explainer videos, episodic content, docu style corporate profiles, TV commercials for broadcast and live video streaming production. We work nationwide and primarily service the Southern California area.

Check out my other pages – Photography, Films