Tag: fashion photographer

Fashion Film Director Greg McDonald at La Jolla Fashion Film Festival

I just found this clip of fashion film director Greg McDonald and cinematographer Roberto Correa introducing the fashion comedy film, The Selfie That Changed The World at the La Jolla International Fashion Film Festival in 2017. (I only refer to myself in this paragraph in the 3rd person for SEO reasons. My ego isn’t really that big.)

The film was nominated for Best Creative Direction and Best Narration.

Watch the clip on the Fashion Film Network‘s vimeo channel.

This is the first time I had seen the clip. I knew they were filming the introductions and I meant to look for it shortly after the event and then I forgot all about it.

The La Jolla Fashion Festival is really a great time and unlike many other festivals, they actually like filmmakers! ha! It may sound odd if you’re not familiar with them, but many festivals treat filmmakers like leeches. Seriously. Like necessary evils they have to endure to put on their festival. But we need them and they need us so we get along just like any other normal dysfunctional family in America.

Greg the gringo

Of course, during the introduction of the film I pronounced Roberto’s last name like a gringo and he promptly corrected me. I took Spanish in the 8th grade but apparently not much took. So I appreciated the help. I returned the favor and helped him out by offering him proper microphone holding technique.

We’re taking our act on the road!

I think the most fun was the reaction to our introduction, that is, other than the reaction to the film itself, of course. Was that one person came up to us after the screening and asked where we perform. He thought Roberto and I were a 2-person comedy act. Now that’s comedy!

But I don’t know, I think maybe we should hit the road. Might pay better than independent filmmaking. It’s good to have a back up plan.

Related: the shortest horror movie in the world.

fashion film director Greg Mcdonald at La Jolla Festival and Roberto Correa

Another clip I just came across was of a quick interview of Roberto and I at the after party after the screening at The Lot. I think it was about 1am or so when we did the interview and we’re remarkably lucid.

Watch that interview clip with fashion film director Greg McDonald and cinematographer Roberto Correa on the Fashion Film Network’s vimeo channel.

What about film? Where can I see it? You can watch it on Gate5’s site, The Selfie That Changed The World.

About Gate5, my Los Angeles video production company

Gate5 is a creative video agency and full service video production company in Los Angeles producing high quality video content for the web, your social media outlets, kiosks and broadcast television.

We conceptualize, write scripts, secure locations and permits, cast actors, direct, film and edit commercial videos, narrative films, branded content, product and promotional videos, TV commercials, episodic content and live video streaming production.

Click here for Gate5 video samples.

If you have a commercial or a narrative project where you need a director and/or a video production company, feel free to contact me to discuss it to see how if we can work together on it.

Check out my photography here.

Beauty And The Beach

woman in a pretty dress stands on the beach in the eco fashion film, Beauty And The Beach

Beauty And The Beach will be screening in the F3: Frankly Film Festival in Ohio and in the Berlin Flash Film Festival!

What is an eco-fashion film?

The film is an eco-fashion film. Say what? That’s right, I said it. It’s an eco-fashion film. The subject matter is about the environment and its degradation and what is happening in our oceans and on our beaches and it features fashion too.

It’s about a woman who takes a walk on the beach and discovers the new normal. It was pretty much improvised between the actress, Hayley Pendergrass, the makeup artist Thirati K and myself. We had a general idea of what we wanted to do and when we got to the beach, we shaped the story around what we found on the beach and what was available to us.

Did you have a script or was it improvised?

The key for me is to do as much planning as I can before a shoot but then to stay open to what’s in front of me on the day of the shoot. The film you wind up with is what you shoot on the day, not what you have in your head beforehand.

If you’re open to ideas while shooting then you can incorporate changes based on what you have available on the day of the shoot to tell the story better. But you must do your work beforehand. Having a firm grasp on the theme and what you’re trying to say gives you the spine to hang everything off of so you’re not blowing in the wind not knowing where you’re going.

If you hold on to your preconceived ideas and are not open to what’s in front of your face while shooting, you’re missing opportunities to make the story better.

We wanted to keep Beauty and the Beach very short and we did – it’s one minute long. It’s a bit of a challenge telling a story in such a short amount of time but I’m happy with the result. Although, I’m not happy about the subject matter. It was quite disgusting seeing the amount of trash on the beach. I would’ve much preferred to not have it there and being forced to come up with a story about something else.

Check out a behind the scenes of director Greg McDonald shooting Hayley on his instagram post.

About Gate5, a video production company in Los Angeles

Gate5 is a full service video production company in Los Angeles. We’re a one-stop shop video agency that provides everything from concept development to delivery or any part in between. We produce branded films, promotional videos, product demo tutorials, explainer videos, episodic content, docu style corporate profiles, TV commercials for broadcast and live video streaming production. We work nationwide and primarily service the Southern California area.

If you have a project that you’d like to collaborate on, that needs a director and or producer, give me a hollar! Contact me.

Check out my other pages – Photography, Narrative, Commercials and Fashion Films.

How To Shoot Beauty At The Beach

How to shoot beauty at the beach – get a great model-actress like Hayley Pendergrass and get a great makeup artist like Thirati K! Problem solved.

Seriously, it’s hard to take a bad photo of Hayley. We went out to Long Beach with a vague idea for a short film and to shoot some beauty and fashion stills. We got lucky with it being overcast, which helped out for the beauty shots and later the sun came out just enough to help us out with the fashion shots. Thirati’s makeup perfectly complimented the mood and tone we were going for and the wardrobe. We used what we came across on the beach and used it for the improvised film we shot. It completely changed the idea we had in our heads but it worked out much better than if we had planned everything out. I was very happy with the film and the still photos. All-in-all a very fun and productive day.

It also gave me a chance to try out a 4k cinema camera that I bought last year but haven’t used a whole lot. I was very happy with the results and I figured out what I need to do to make it more ergonomic.

Got a narrative or commercial project? Contact me to discuss. I’d love to hear about it.

Check out Narrative stuff. Or Photography and Commercial and Fashion films.

Domino Falls

Domino Falls

Domino left the big city and went out to stake her claim on a lifeless patch of dirt in the desert. She planned on building a tiny house made from sustainable materials and start an ecommerce business selling detox tea on Instagram.

Little did she know the Homestead Act of 1862 had long expired and the government denied her claim to ownership and seized her land when she struck oil while digging a hole for her septic tank.

~ “Domino Falls”, a flash fiction story by Greg McDonald based on the photograph

Got a narrative or commercial project? Contact me to discuss. I’d love to hear about it.

Check out Narrative stuff. Or Photography and Commercial and Fashion films.

Beauty Photographer

red lips on blonde model
female makeup model for beauty tutorial training video against dark background
female beauty model for makeup tutorial video

Beauty photographer and director Greg McDonald shot these frames for a cosmetics client in Los Angeles. The makeup video tutorials covered tips for makeup as well as for skin. Shooting the material in 5k and 6k resolution allows for the accurate representation of colors and detail of the applications and allows for still frames to be pulled from the footage for use in other marketing materials.

More in Photography. Commercials and Fashion films.

Want to talk about a project? Contact me.