Tag: fashion film director

Best Beauty Videographer

The best beauty videographer in Los Angeles! Well, I suppose I should be more modest but that’s not good for SEO šŸ™‚

I have a vast experience producing and directing beauty videos for makeup and cosmetics, hair and skin care clients. From big companies to small businesses, I can work with just about every budget level from simple social media productions that can be completed by a one-person crew on up to full productions for commercials.

Hire an Expert

My team at my production company, Gate5, are expert at creating video ads for Facebook and Instagram in addition to videos that will live on your website or youtube. If you’re looking to make videos to run on as ads on social media sites, it’s best to optimize the video and shoot and edit it with a square 1:1 aspect ratio on mind. Square videos on Facebook and Instagram have proven to get more views, likes and engagement than horizontal 16×9 videos do. The key is to film in 4k in the 16×9 mode, while maintaining safe framing for the 1:1 aspect ratio. Filming in 4k gives you a little more opportunity to reframe in editing for the square aspect. Then for your website and on youtube, we can then edit a 16×9 (or wider) version of the videos.

Need monthly social media content?

Need beauty videos on a monthly basis? We can provide cost effective monthly production plans for clients who need to post original and new content on a weekly and monthly basis. We can tailor a plan that fits your monthly budget while keeping quality high and communication with you easy breezy. Our aim as a top makeup videographer service is to have us feel like we are your in-house video production department!

Despite the cookie-cutter approach others may take, if you need monthly video content, there is no one-size-fits all. We’ll customize a solution specifically for you. As a starting point, check out the monthly plans I have on the Gate5 site.

For more tips and advice, this article from Falcon.IO contains some useful information to keep in mind when creating your video ads for social media. It has some common logic things, like ‘grab their attention early’ – really? Never heard that before when it comes to internet video but it’s a quick and worthwhile read.

About my production company Gate5

My video production company, Gate5 is a creative video agency in LA and full service video production company producing high quality sharable content for your social media outlets. We conceptualize, write scripts, direct, cast, film and edit viral videos, branded films, product and promotional videos, web and TV commercials, episodic content and live video streaming production.

Need a beauty video? Or other video? Contact me to discuss your project and for a quote.

Commercials and Fashion Films

Photography

Beauty And The Beach

woman in a pretty dress stands on the beach in the eco fashion film, Beauty And The Beach

Beauty And The Beach will be screening in the F3: Frankly Film Festival in Ohio and in the Berlin Flash Film Festival!

The film is an eco-fashion film you could say, about a woman takes a walk on the beach and discovers the new normal. It was pretty much improvised between the actress, Hayley Pendergrass, the makeup artist Thirati K and myself. We had a general idea of what we wanted to do and when we got to the beach, we shaped the story around what we found on the beach and what was available to us.

We wanted to keep the film very short and we did – it’s one minute long. It’s a bit of a challenge telling a story in such a short amount of time but I’m happy with the result. Although, I’m not happy about the subject matter. It was quite disgusting seeing the amount of trash on the beach. I would’ve much preferred to not have it there and being forced to come up with a story about something else.

If you have a project that you’d like to collaborate on, that needs a director and or producer, give me a hollar! Contact me.

Check out my other pages – Photography, Narrative, Commercials and Fashion Films.

How To Shoot Beauty At The Beach

How to shoot beauty at the beach – get a great model-actress like Hayley Pendergrass and get a great makeup artist like Thirati K! Problem solved.

Seriously, it’s hard to take a bad photo of Hayley. We went out to Long Beach with a vague idea for a short film and to shoot some beauty and fashion stills. We got lucky with it being overcast, which helped out for the beauty shots and later the sun came out just enough to help us out with the fashion shots. Thirati’s makeup perfectly complimented the mood and tone we were going for and the wardrobe. We used what we came across on the beach and used it for the improvised film we shot. It completely changed the idea we had in our heads but it worked out much better than if we had planned everything out. I was very happy with the film and the still photos. All-in-all a very fun and productive day.

It also gave me a chance to try out a 4k cinema camera that I bought last year but haven’t used a whole lot. I was very happy with the results and I figured out what I need to do to make it more ergonomic.

Got a narrative or commercial project? Contact me to discuss. I’d love to hear about it.

Check out Narrative stuff. Or Photography and Commercial and Fashion films.

Working with an Alien

bts of director Greg McDonald filming actors

Working with an alien is tough! Ha! Not at all when the alien is played by Kaitlyn Clare and you’re working with Brandon Bernath, two excellent actors. In this behind the scenes photo we were hurrying up before the sun went down while filming the sci-fi fashion comedy film, Nowhere In The Universe. We managed to get what we needed with several minutes to spare before sunset.

Sci-fi fashion comedy ā€“ is that a new genre we invented? Iā€™m not sure but let me know if you know of another film that can that falls into this category.

Got a narrative or commercial project? Contact me to discuss. I’d love to hear about it.

Check out Narrative stuff. Or Photography and Commercial and Fashion films.

Alien Sighting

Alien sighting! A behind the scenes video with Kaitlyn Clare as the alien on our film shoot of, “Nowhere in the Universe”, a sci-fi fashion comedy. I had a blast making this! It was a super small cast and crew with great chill people. Working with people you like and get along with makes all the difference. Alien makeup and effects were done by Thirati K who did a fantastic job! And I love working with the two actors in the film, Kaitlyn and Brandon Bernath. The were excellent and a joy to work with!

We were a little worried about the weather since it rained a bit the night before which is very unusual for the desert in the middle of May but the next day it turned out great. Just some clouds when we started which worked out in our favor.

I finished the film in about 10 days after shooting and have already submitted it to one festival already with more to go. Stay tuned for more!

If you have a narrative or commercial project you want to collaborate on just give me a hollar. I’d love to hear about it. Contact me to discuss.

Check out my Narrative stuff. Or Photography and Commercial and Fashion films.

La Jolla International Fashion Film Festival

director greg mcdonald on red carpet
Director Greg McDonald and cinematographer Roberto Correa at the red carpet at La Jolla Int’l Fashion Film Festival.

La Jolla International Fashion Film Festival was a blast! Fashion film director and photographer Greg McDonald along with cinematographer Roberto Correa on the red carpet, were the talk of the festival with their fashion film comedy, The Selfie That Changed The World. The film takes a look inside the mind of an instagram selfie addict. Comedies usually don’t screen at the festival which made it that much more special. The response we got from the audience was remarkable. It’s such a fun festival to go to and I’ve been to it several times in the past but having a film screening in it was really an honor. It was nominated for Best Creative Concept and Best Narration. Shot at 6k resolution and mastered in 4k and filming guerrillaa style on Melrose Avenue and in a back alley made to look like a coffee shop off of Sunset Blvd.

Watch The Selfie That Changed The World on my narrative page. Or check out Photography.

To discuss working together on any projects, contact me.

Copyright © 2019 Greg McDonald | Writer-Director | Simple Persona Pro by Catch Themes
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